flint grey water bottle with green leaves in backgroundflint grey water bottle with green leaves in background
When something's right, it's Just.

About Just Bottle

The Brand

"Just" means fair. When something is morally right, it's just. We design products that make a real difference, not only for you, for the planet too. We have a responsibility to make single-use plastic products a thing of the past, that's why we create high-quality sustainable products that are easy to use, all day, every day

5% profits committed
Business for good

Turns out there's still a lot of work to do when it comes to single use plastic pollution, especially in the ocean. Your purchase from our future-focused business allows us to give 5% of profits directly to Just One Ocean- a UK based organisation working to preserve the oceans for future generations

Just Bottle 5% of profits committed to Just One Ocean with stainless steel bottle and waves crashing in background
Just One Ocean beach clean project
scuba diver collecting rubbish from ocean

Just One Ocean was founded in 2014 and is committed to preserving the ocean for future generations through science, education and communication. In the process of meeting their organisational objectives they support scientists, film makers, photographers, writers, artists and volunteers. Just One Ocean undertake their own scientific research programmes, such as the Big Microplastic Survey and develop projects that encourage public engagement such as their Beach Clean initiative. They also collaborate with universities and other conservation organisations around the world

nature drone shot of island with trees rocks and blue oceannature drone shot of white sand with turquoise water and green forest
The Founders

Just Bottle was born in the UK in 2021 where our founders, Sam and Millie, reunited during the global pandemic after being separated by international border closures and both no longer working in the aviation industry. 

During their time working as airline crew they travelled to some far-flung countries and both saw first hand the damage that single use plastic bottles have on the ocean. If nothing changed, single use plastic would continue to ruin a place that’s special to both of them.

“Just” to them means to do what’s morally right, that’s why Just Bottle is more than just a bottle. They created a reusable bottle company with one simple mission: to provide a lightweight, practical solution to the single use plastic problem. Carrying a reusable bottle with you all day shouldn’t feel like a chore...

Just Bottle co-founders
person carrying reusable water bottle with ocean and rocks in background at avoca beach australia

Everyone’s used single use plastic in the past, we live in a culture of convenience and Millie grew up in a major city where tap water was undrinkable so buying plastic water bottles was an everyday occurrence. Everyone can be part of the solution too though, it's never too late to make a small change. Being more sustainable in a wasteful world is not always easy but doing something small is always better than doing nothing! 

Just Bottle is the beginning of their journey, not only to do something good for the planet but also to make memories everywhere they go, they can’t wait for you to join them in the Just community!

We've created a lightweight solution to the single use plastic problem

The Design

We created a bottle that we would use every day. Something you not only can carry everywhere but want to carry everywhere. You shouldn't have to compromise when you choose to use a reusable bottle, that's why our bottles are designed to last, whilst being ultra-lightweight. Our team use the finest materials to ensure high performance, wherever you go.

Having our bottle material lab tested and inspecting every single bottle is part of our rigorous quality control process. This is our way of ensuring consistent quality, something that we know is important to our community

three reusable insulated water bottles with stainless steel handles grey background

Lightweight series